Ending on a brighter note at Sentosa


In 2017, we were tasked by Sentosa to promote the island as the go-to destination for food and drinks after work.

It led to Bright Nights, a vibrant, integrated campaign that incorporated plenty of luminosity to brighten up the island and campaign communications.

The campaign launched with a film highlighting what the island had to offer using a Pixelstick, which embedded our graphics in situ.

Campaign film




Island installations
After-dark art exhibit by Samantha Lo

Merlion Magic Lights

Light painting-themed workshops and parties
   
(Island photo credits: SentosaHoneycombers)


Credits


Executive Creative Director
Andy Greenaway

Senior Art Director
Agnes Lee

Copywriter
Stefanie Conceicao

Account Management
Jacqueline Lim, Joan Lim and Cyn Chew

Producer
Isabelle Lee

Production House
Altnative Media


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